Bella Poarch Pop! Campaign & Activation
I cultivated the 360° campaign for the Bella Poarch Funko Pop! launch, executing a multi-channel rollout spanning digital content, retail activation, and an in-store fan meet & greet. Designed to capture Gen Z attention and tap into TikTok momentum, the campaign fused music, fashion, and creator culture into an immersive fan experience. Bella’s appearance and styling were developed in close collaboration with her management team to ensure brand alignment and cultural resonance across all touchpoints—driving engagement both online and IRL.
Bella Poarch Signing Recap – Funko Hollywood
Funko Pop! Talk Bella Poarch

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